Bedrock
“Find Your Foundation”
Credits:
Production Company: Pulse Commercials
Client: Bedrock Detroit
Agency: Woodward Original
Director
Nico Poalillo
Client
Jessica Doll, Chief Marketing Officer
Sam Miklonis, Director of Multimedia
Jonathan Braue, Co-Founder / CEO
Agency
Rory McHarg, Executive Creative Director
Nate Segall, Director of Business Operations
Production
Casey Engelhardt, Executive Producer
Adam Litt, Head of Production
Shannon Cragin, Producer
Kyle McPhail, Production Supervisor
Kaelyn Witherow, Assistant Production Supervisor
Jeffery Conlon, 1st Assistant Director
Katie Young, 2nd Assistant Director
Dean Peratsakis, 2nd 2nd Assistant Director
Editorial / Post
Joe Talbot, Editor
Carly Atto, Post Producer
Camera Department
Paul Theodoroff, Director of Photography
Charles Bergquist, Phantom Operator
Anton Miasnikov, 1st Assistant Camera
Derek Hackett, 2nd Assistant Camera
Nigel Robbins, DIT
Lighting Department
Chris Miller, Chief Lighting Technician
Chris McLeod, Assistant Chief Lighting Technician
Brandon Kovatch, Lighting Technician
Patrick O’Callighan, Lighting Technician
Grip Department
Josh Ficken, Key Grip
Tommy Cooper, 2nd Grip
Mike Anderson, Dolly Grip
Anthony Gaskell, Grip
Art Department
Erick Donaldson, Production Designer
Set Decoration
Derek Berk, Set Decorator
Ryan Gallagher, Set Dresser
Greg Lester, Set Dresser
Anthony Yarborough, Set Dresser
Mitch Zaidel, Set Dresser
Property
Michael Trosper, Property Master
Jack Schmier, 2nd Props
Wardrobe / Hair / Make-Up
Michelle Hutchins, Key Costumer
Mary Cahalan, 1st Assistant Costumer
Paige Lustig, 2nd Assistant Costumer
Renata Stojcevski, Key Make-Up
Leslie Paterra, 2nd Make-Up
VTR / Sound
James Brown, VTR
Mike Hampton, Sound Mixer
Locations
David Rumble, Location Manager
Bridgid Casey, Location Assistant
Production Support
Lisa Smith, Craft Service
Jesse Harrington, Medic
Evan Houdek, Production Assistant
Andrew Colohan, Production Assistant
Joe Victor, Production Assistant
Garrett Etengoff, Production Assistant
Din Pastrana, Production Assistant
Ashley Beebe, Production Assistant
Jacob Sentowski, Production Assistant
Nick Matthews, Production Assistant
Post Production
Shane Patrick Ford, Editor
David Chapdelaine, Sound & Composition
Joakim Rissveds, Color
Talent
Nadia Mae Zhang McCauley, OCP
Lee Yomade Adefeso, OCP
Peter Javier Gutierrez, OCP
Margo Erinn Fredin, OCP
Anthony Brock, Featured Extra, Restaurant Staff
Madeline Battle, Featured Extra, Restaurant Staff
Alex Herndon, Featured Extra, Restaurant Staff
Arikka Wright, Featured Extra, Restaurant Staff
Amber Allen, Featured Extra, Chic Women
Victoria Kennedy, Featured Extra, Chic Women
Family, Featured Extra, Family of 5, Parent
Family, Featured Extra, Family of 5, Parent
Jeremiah-Rhy, Featured Extra, Family of 5
Samya-Danae, Featured Extra, Family of 5
Josiah-Anthon, Featured Extra, Family of 5
Marshall Symon, Featured Extra, Pedi Cab
Grover McCants, Featured Extra, Elderly Men
25 Background Extras